Central States Industrial

  • Content Strategy
  • Web Design + Development
  • Search Engine Optimization
  • Systems Consulting

A Content-Focused Website that Drives More Organic Traffic and Sales

The team at Central States Industrial wanted to leverage the power of content to grow their business. So we built a research-based content strategy, consulted on optimizing their content for organic search traffic, improved site performance, and set up the website in a way to maximize the effectiveness and searchability of all their various forms of content.


Central States Industrial is a global distributor of industrial parts and a leader in sanitary processing equipment.

Our Role

Content Strategy
Web Design + Development
Systems Consulting
Search Engine Optimization

The Results

We designed and built a resources library to improve user experience and maximize the impact of their blog articles, videos, PDFs, e-books, and more.

We built an advanced search feature that included PDFs and all their site content. Making finding the right resource or page a breeze. It works with part numbers, misspelled words, and even matches synonyms.

Content Thunder Has Been That Perfect Solution! I Have Worked With Content Thunder For Over Three Years, And They Have Helped Maximize Our Website Growth. They Have Assisted Us With Web Development, ECommerce Assistance, And SEO Optimization. Since Working With Them, Our Website Traffic Has Increased 4X! I Am Looking Forward To Continuing To Work With Them In The Future!

Melissa P. Director of Marketing & Communications at CSI

Behind the scenes


  • Custom Page Builder
  • Resource Library
  • Parts Finder
  • Bulk Link Replacement
  • Advanced Search
  • Conversion Tracking
  • SmartSheet Integration
  • Pardot Integration


  • Craft CMS
  • Algolia
  • FreeForm
  • Blitz Cache
  • Imigix
  • Forge
  • Sass
  • PHP


  • Content Consulting
  • Web Design + Development
  • Integrations


  • Industrial Manufacturing
  • B2B
  • eCommerce

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Take your content to the moon. Let us help you get there.